Pipeline planThe best Optmyzr alternatives in 2026, by what you use Optmyzr for
By Hojabr Sattari. Updated .
If you mainly use Optmyzr for budgets, Pacing Console paces Google Ads, Microsoft Ads and LinkedIn Ads by the hour for free at any spend, with Pro at $49 per workspace a month, and TrueClicks is free up to $50K a month of spend. If you want another full PPC suite, Adalysis (from $149 a month) and Opteo (from $129) cover optimization and budgets, Adzooma has a free forever plan for Google, Microsoft and Meta, and Shape automates daily budgets for agencies. Optmyzr lists plans from $209 a month, tiered by ad spend; we make Pacing Console, so read the ranking with that in mind.
Pacing Console at a glance
- What it is
- A budget pacing tool from PlanConversion: hourly pace for every campaign, month-end forecasts and the daily budget that lands the month
- Platforms
- Google Ads, Microsoft Ads and LinkedIn Ads
- CRM
- HubSpot, Salesforce, Pipedrive, or any CRM by CSV or API, for pipeline by campaign (Pro)
- Free plan
- Pacing free forever at any spend, for up to 3 users
- Pro
- $49 USD per workspace a month, or $490 a year (2 months free); 10 users included, then $5 per extra user
- Enterprise
- $20 USD per user a month, billed annually, from 25 users
- With Link Console
- Pro $79 per workspace a month; Enterprise $28 per user a month
- Trial and sign-in
- 30-day Pro trial, no credit card; Google or Microsoft sign-in
At a glance
| Tool | Best for | Starting price (USD) |
|---|---|---|
| 1. Pacing Console | Teams that used Optmyzr mainly for budgets and want hourly campaign pace, LinkedIn Ads and pipeline by campaign on a flat price | Free up to 3 users at any spend; Pro $49 per workspace a month ($490 a year) with 10 users |
| 2. Adalysis | Google Ads and Microsoft Ads teams that want an optimization suite with automatic daily budget management | From $149 a month, scaled by ad spend |
| 3. Opteo | Smaller teams that want optimization improvements with account-level pacing alerts | Basic $129 a month (10 accounts, $25K spend); Professional $249; Agency $499 |
| 4. TrueClicks | Agencies under $50K a month of spend that want free budget monitoring for Google Ads and Microsoft Ads | Free up to $50K spend; $249 a month at $100K, $899 at $1M |
| 5. Adzooma | Small teams and freelancers that want free audits and optimization suggestions across Google, Microsoft and Meta | Free forever plan; Silver and Gold prices not listed on the pages we checked |
| 6. Shape (NinjaCat) | Agencies that want software to adjust daily budgets automatically | Tiered by monthly tracked spend; no prices in its help center |
The tools, ranked by fit
1. Pacing ConsoleOur product
Best for: Teams that used Optmyzr mainly for budgets and want hourly campaign pace, LinkedIn Ads and pipeline by campaign on a flat price
Starting price: Free up to 3 users at any spend; Pro $49 per workspace a month ($490 a year) with 10 users
Strengths
- Hourly pace cut to the pull hour for Google Ads, Microsoft Ads and LinkedIn Ads
- The daily budget that lands each campaign, applied in one click on Pro
- CRM pipeline by campaign from HubSpot, Salesforce, Pipedrive or any CRM
- Price does not grow with ad spend
Limits
- No bidding, audit or optimization tools
- No automatic budget changes without your click
- Three platforms: Google Ads, Microsoft Ads and LinkedIn Ads
2. Adalysis
Best for: Google Ads and Microsoft Ads teams that want an optimization suite with automatic daily budget management
Starting price: From $149 a month, scaled by ad spend
Strengths
- Auto manage recalculates daily budgets every day within guardrails you set
- Unlimited Google Ads and Microsoft Ads accounts and unlimited users
- 30-day trial on the base plan; 10% off six-month and 15% off annual plans
Limits
- Pacing is calculated from spend up to yesterday
- Google Ads and Microsoft Ads only
- Price grows with ad spend
3. Opteo
Best for: Smaller teams that want optimization improvements with account-level pacing alerts
Starting price: Basic $129 a month (10 accounts, $25K spend); Professional $249; Agency $499
Strengths
- Monthly targets per account, with email or Slack alerts when projected to over- or underspend
- Optional automatic pause when an account hits its target
- Linked accounts for Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads and TikTok Ads
Limits
- Paces a target per ad account, not per campaign
- Plans capped by number of accounts and monthly spend
4. TrueClicks
Best for: Agencies under $50K a month of spend that want free budget monitoring for Google Ads and Microsoft Ads
Starting price: Free up to $50K spend; $249 a month at $100K, $899 at $1M
Strengths
- Unlimited users and Google Ads and Microsoft Ads accounts on every plan
- 30-day trial at every spend level
- Integrations with Google Sheets, Looker Studio, Microsoft Teams and Slack
Limits
- The free plan has a hard limit of $50K a month
- Price grows with spend above that
5. Adzooma
Best for: Small teams and freelancers that want free audits and optimization suggestions across Google, Microsoft and Meta
Starting price: Free forever plan; Silver and Gold prices not listed on the pages we checked
Strengths
- Free audits, insights and improvement suggestions, no credit card
- 30 pre-built alerts by email or Slack, including budget pacing and overspend
- Unlimited ad accounts on all plans
Limits
- LinkedIn Ads not named on its pages
- Pacing method and paid plan prices not published
6. Shape (NinjaCat)
Best for: Agencies that want software to adjust daily budgets automatically
Starting price: Tiered by monthly tracked spend; no prices in its help center
Strengths
- CruiseControl adjusts campaign daily budgets about every hour
- Budget Pacer projections with balanced, optimized or weighted recommendations
- Unlimited users, clients, budgets and ad accounts on its Premium platform
Limits
- CruiseControl overrides budget changes made in the ad platform
- Prices not published in its help center
How we ranked
We ranked tools by fit for a B2B team or agency replacing Optmyzr, starting with teams that mainly use it for budgets, then by price transparency. Teams that rely on Optmyzr’s bidding, audit and rule tools would rank the suites higher, so each entry says who it is best for.
Every fact about a tool comes from its own public pricing, product or help pages, checked on November 3, 2026, and listed under Sources. Prices are in USD as published that day. PlanConversion makes Pacing Console.
Frequently asked questions
What is the best Optmyzr alternative for budget pacing?
If budgets are the main reason you use Optmyzr, Pacing Console paces Google Ads, Microsoft Ads and LinkedIn Ads by the hour for free, with Pro at $49 per workspace a month. TrueClicks is free up to $50K a month of spend.
What is the cheapest Optmyzr alternative?
Pacing Console and Adzooma both have free forever plans, and TrueClicks is free up to $50K a month of spend. Among full suites, Opteo starts at $129 a month and Adalysis at $149, against the $209 starting price Optmyzr lists.
Which Optmyzr alternatives change budgets automatically?
Adalysis recalculates daily budgets every day with Auto manage, and Shape’s CruiseControl adjusts them about every hour. Opteo can pause an account at its target. Pacing Console applies a change only when you accept it, and Adzooma says nothing changes automatically.
Which alternatives support LinkedIn Ads?
Pacing Console paces LinkedIn Ads with Google Ads and Microsoft Ads, and Opteo lists LinkedIn Ads among its linked accounts. Adalysis and TrueClicks list Google Ads and Microsoft Ads, and Adzooma names Google, Microsoft and Meta.
Sources
Competitor pages checked on .
- Adalysis pricing (adalysis.com/pricing)
- Opteo pricing (opteo.com/pricing)
- TrueClicks pricing (www.trueclicks.com/pricing)
- Adzooma pricing (knowledgebase.adzooma.com/en/article/pricing-and-packages)
- Shape (NinjaCat) pricing (help.shape.io/en/articles/10159426-pricing-frequently-asked-questions)
- Optmyzr vs TrueClicks (Optmyzr starting price) (www.optmyzr.com/compare/optmyzr-vs-trueclicks)
- Optmyzr subscription, overages and billing FAQs (help.optmyzr.com/en/articles/11503422-subscription-overages-and-billing-faqs)
- Adalysis help: budget pacing (docs.adalysis.com/tools/budget/pacing)
- Adalysis help: auto manage (docs.adalysis.com/tools/budget/auto-manage)
- Opteo help: budget pacing (opteo.com/docs/en/articles/111783-budget-pacing)
- Opteo help: linked accounts (opteo.com/docs/en/articles/823760-link-unlink-accounts-to-your-account-centre)
- Adzooma home page (adzooma.com)
- Adzooma vs competitors (adzooma.com/adzooma-vs-competitors)
- Shape help: CruiseControl (help.shape.io/en/articles/10159374-cruisecontrol-frequently-asked-questions)
- Shape help: Budget Pacer (help.shape.io/en/articles/10159382-budget-pacer)
