Budget pacing for large and enterprise advertisers
Pacing Console Enterprise is for teams that run Google Ads, Microsoft Ads and LinkedIn Ads across several brands, regions or clients and answer to finance for every dollar. Each brand, region or client gets its own isolated workspace under one login. The ad platform scripts run inside your accounts, send only campaign names, IDs, spend and budgets, and change a budget only when someone queues the change; one script covers a Google Ads manager account (MCC). Data is hosted in Canada (AWS ca-central-1, Montreal). Enterprise is $20 USD per user per month, billed annually, from 25 users, with setup by PlanConversion, a quarterly review with a senior strategist, priority support within one business day and invoice billing in CAD or USD.
Plan: Enterprise: $20 USD per user per month, billed annually, from 25 users. With Link Console: $28 USD per user per month.
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What it does
- Separate workspaces per brand, region or client, with one login
- Scripts run inside your ad accounts and send only campaign names, IDs, spend and budgets
- A budget changes only when someone queues the change, and every change is logged with who asked, why, and the old and new amounts
- One script covers a whole Google Ads manager account (MCC)
- Owner, editor and viewer roles; invite links expire after 14 days
- Database hosted in Canada (AWS ca-central-1, Montreal), with each workspace isolated by row-level security
- CRM credentials encrypted with AES-GCM; card details handled by Stripe
- Setup by PlanConversion, a quarterly pacing and budget review with a senior strategist, and priority support within one business day
How it works
Scope call
We map your brands, regions, ad accounts and finance reporting, and agree how many workspaces and users you need.
Security review
We complete your security questionnaire and sign a data processing agreement.
Setup done for you
PlanConversion installs the scripts, connects LinkedIn and your CRM, and loads budgets, flight dates and plans.
Quarterly reviews
A senior strategist reviews pacing and budget allocation with your team every quarter.
Who it is for
Multi-brand and multi-region advertisers
One login across every workspace, with each brand or region paced against its own budgets.
Finance and procurement
Spend against plan every hour, a read-only report link, an audit trail of every budget change and invoice billing in CAD or USD.
Security and IT
No outside access to your ad accounts, Canadian hosting, isolated workspaces, a security questionnaire and a data processing agreement.
How much does Enterprise cost?
$20 USD per user per month, billed annually, from 25 users. Pacing Console and Link Console together are $28 USD per user per month. Invoices can be in CAD or USD.
Can Pacing Console change our budgets without approval?
No. A budget changes only when someone queues the change, and your own script applies it on its next run. Every change is logged.
Where is our data hosted?
In Canada, on AWS ca-central-1 in Montreal. Each workspace is isolated in the database with row-level security.
Do you support single sign-on?
Single sign-on (SAML) is on the roadmap. Ask us about timing for your rollout.
What does the quarterly review cover?
A senior PlanConversion strategist reviews pacing, forecast accuracy and budget allocation across platforms and campaigns with your team.
More features
Hourly cut-to-date pacing
Spend compared with what should be spent by the hour the data was pulled, in your time zone, with weekday schedules.
Month-end spend and conversion forecast
Projected month-end spend and conversions per campaign, platform and account, with a forecast range on Pro.
Budget recommendations and one-click changes
The daily budget that lands each campaign, recommendations with dollar impact, and changes applied from the console.
Flight dates and budget plans
Flight dates, month-by-month budget plans, weekday schedules and cost per conversion targets per campaign.
CRM pipeline by campaign
HubSpot, Salesforce, Pipedrive or any CRM: contacts, MQLs, SQLs, opportunities and customers by campaign, with cost per stage.
Daily pacing email
One morning email with only the campaigns that need a change, and the daily budget that fixes each one.
Client and finance report links
A read-only live report for clients, CFOs and procurement, plus team roles and one-time invite links.
Google, Microsoft and LinkedIn setup
One pre-filled script per platform, LinkedIn sign-in, manager-account coverage and no ad-account access for PlanConversion.
Try Pacing Console free
Free forever, and every new workspace starts with a 30-day Pro trial. No credit card.
