See how much traffic and pipeline sits on the wrong UTM values
Link Console’s attribution check compares the source, medium and campaign values already in your data with your convention. Upload a GA4 traffic acquisition export for free, or connect HubSpot, Salesforce or Pipedrive on Pro, and it shows which values break the rules, how many sessions or contacts and how much pipeline sit on each, and one-click fixes that add the right value to your approved list or map the wrong one to it.
Plan: GA4 export upload: free. HubSpot, Salesforce and Pipedrive connections: Pro.
Last updated
What it does
- GA4: upload a traffic acquisition export and see every source and medium that breaks the convention (free)
- CRM: connect HubSpot, Salesforce or Pipedrive and check the source, medium and campaign values on contacts (Pro)
- Sessions, contacts and pipeline held by each off-convention value, so you fix the costly ones first
- One-click fixes: approve a value that should exist, or map a wrong spelling to the right value
- Feeds the attribution hygiene score on the overview dashboard
- A before-and-after view you can show leadership when reporting depends on clean data
How it works
Bring the data
Export the GA4 traffic acquisition report as a file and upload it, or connect your CRM on Pro.
See the drift
Values are grouped against your convention: clean, close to a known value, or unknown.
Size the problem
Each value shows the sessions, contacts and pipeline attached to it.
Fix in one click
Approve the value, or map it to the right one, so new links stop repeating the mistake.
Who it is for
Marketing operations and RevOps
Prove how much pipeline sits under “Linkedin”, “linkedin.com” and “li” before you ask for a clean-up project.
CMOs and demand generation leaders
Know whether channel reports to the board rest on clean source and medium values.
Analysts
A starting map from messy values to the convention, instead of a one-off spreadsheet.
Do I need to connect GA4?
No. Upload a traffic acquisition export file. Nothing is connected to your GA4 property.
Which CRMs are supported?
HubSpot, Salesforce and Pipedrive, on Pro.
Does it change my CRM records?
The check reads values to compare them with your convention. One-click fixes update your Link Console approved values and mappings, so new links stay clean.
What does pipeline mean here?
The value of open and won deals associated with contacts that carry each source, medium or campaign value, as reported by your CRM.
More features
Naming rules and approved values
Live cleaning to your convention, approved values, locked and required parameters, paste-and-split and templates.
Team workflow and approvals
Value requests approved once for everyone, roles, invite links, shared history, an overview dashboard and an activity log.
Short links and QR codes
Short links with click counts, editable destinations, a QR code designer, custom endings and your own branded domain.
Bulk builder and spreadsheet import
Build hundreds of links from a CSV, add custom parameters and fix the UTM spreadsheet you already have.
Ad account link audit
An hourly, read-only check of every live Google Ads and Microsoft Ads final URL, tracking template and URL suffix.
Link health monitor
Daily checks of every saved destination for 404s, errors, long redirect chains and redirects that strip UTMs.
API, webhooks and Chrome extension
A REST API with workspace keys, outgoing webhooks for Zapier and Make, and a Chrome extension on every plan.
Enterprise and security
Per-user Enterprise from 25 users: isolated workspaces, approvals, a full change log, Canadian hosting, invoice billing and setup by PlanConversion.
Try Link Console free
Free forever, and every new workspace starts with 2 months of Pro. No credit card.
