Request a callGenerative engine optimization
Get cited and recommended accurately by ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews.
Team
Ash
GEO, SEO and Inbound Marketing Manager at PlanConversion
Leads GEO and SEO: answer engine audits, answer-ready content, structured data and share-of-answer tracking.
Based at the PlanConversion office in Montreal, working with enterprise B2B teams in Canada, the United States and Europe.
AshGEO, SEO and Inbound Marketing Manager
Focus areas
- Generative engine optimization
- Technical SEO
- Content
Programs this person helps lead
Claude implementation
Claude connected to your product knowledge, brand rules and approved proof.
Audit, market research and competitive strategy
Audit what you have, map your market and competitors, and leave with a plan that is hard to copy.
Insights
Insights in these areas
How to measure share of answer in ChatGPT, Perplexity and Google AI Overviews
A method for measuring B2B visibility in AI search: build a buyer question set, test across engines, score mentions, citations and accuracy, and track change monthly.
How B2B marketing teams use Claude: 7 workflows that save hours every week
Seven practical Claude workflows for enterprise B2B marketing teams, from account research and campaign briefs to content QA and weekly reporting summaries.
Gated vs ungated content in the AI search era
Why enterprise B2B teams are opening up content so buyers and AI assistants can read and cite it, and when a gate still makes sense.
How to get your B2B company recommended by ChatGPT: a 30-day GEO plan
A 30-day generative engine optimization plan for B2B companies: audit AI answers, fix company facts, publish answer-ready pages, add schema and align third-party sources.
Comparison pages: how to win "X vs Y" and "alternatives" searches and AI answers
How B2B companies build fair, useful comparison and alternatives pages that rank in search, get cited by AI assistants and convert high-intent buyers.
Building a shared knowledge base for Claude: product facts, proof and brand rules
How to structure the knowledge a marketing team gives Claude: product facts, approved proof, buyer insights, brand rules and templates, and how to keep it current.
More of the team
- Hojabr Sattari, Founder and Director of Revenue Growth Strategy
- Kyumars Dadelahi, Senior Manager, Digital Performance
- Ali Boukerroui, Senior Web Developer and AI Solutions Architect
- Ezgi Konya, Paid Media Specialist and Account Manager
- George, Director of Marketing Operations and Automation
- Alex, Senior Manager, SEO, GEO and AEO
- Becky Woodford, Webinar and Event Programs Lead
- Anita, Senior Graphic Designer and UX/UI Designer
- Sadaf, Customer Success Manager
- Adam, Senior Web Developer
FAQ
About Ash
What does Ash do at PlanConversion?
Ash is GEO, SEO and Inbound Marketing Manager. Leads GEO and SEO: answer engine audits, answer-ready content, structured data and share-of-answer tracking.
What does Ash specialize in?
Generative engine optimization, Technical SEO, Content.
How do I work with Ash?
Request a strategy call and tell us what you need; we staff each program with the right specialists.
